Advanced Location Intelligence and BI Visualization software solution for Retailers
Location intelligence solutions for retail turns data about customers, trade area, and marketing operations into knowledge that provides greater insight into performance and empowers retailers to make more informed decisions and gain a competitive advantage.
By harnessing information already within Business Intelligence (BI), Customer Relationship Management (CRM), Supply Chain Management (SCM), and other enterprise applications, Geodashboard enable companies to integrate location dimensions with performance management, reporting, predictive analytics and campaign management solutions to increase sales and optimize marketing operations.
More specifically, Geodashboard helps retailers to:
More than any other business driver, location characterizes the retail industry. Changing customer demands have created a tough environment in which retailers struggle to turn a profit. This environment makes proximity, more than ever, one of the most important parameters in analyzing how to attract customers.
Meeting these profitability challenges involve both revenue and cost. Sales remain flat, because many companies don't understand customer behavior well enough to make the right decisions about product, price, promotion, and, of course, location. And without the ability to explore every facet of trade areas, it can be a struggle to make the best decisions.
Discover how Galigeo, by combining the spatial dimension to business intelligence data, can help the retail industry
“Carrefour Group has selected Galigeo because of its ease of implementation, integration of FLEX technology and its ability to meet technical requirements of Carrefour’s datacenters.” —Francis Rivière, Carrefour Group.
Galigeo provides innovative location intelligence solutions for superior business analytics.
IBM Solution Brief
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