So, what if you were to take your use of geographic data a step further? By integrating business intelligence (BI) tools and mapping systems, organisations can make great gains in terms of efficiency and streamlining. Read on to find out how.
What are the must-ask questions before embarking on any geospatial decision-making project? How can you be sure you’re starting off from solid foundations?
Once the preserve of experts, geomarketing is gradually opening up to retail business players. From now on, retail decision-makers will have direct access to location intelligence.
In the telecoms, energy and transport sectors, budgets for infrastructure and asset management are continually being reduced. Meanwhile, networks are getting older and the number of users is increasing… as is the number of incidents. So, what if location intelligence provided a practical solution to such challenges?
Security remains the no. 1 concern of public transport stakeholders. Faced with an upsurge in technical incidents, anti-social behaviour and theft, location intelligence offers a practical solution. So, could this technology really help professionals in the industry take a more proactive approach?