High-potential zone targeting
By focusing on high-potential areas within a balanced sales territory, reps optimize their travel and increase the relevance of their meetings.
Sales Territory Mapping
High-performing teams through optimized sales territory mapping
Deploy a sales territory alignment that matches your business objectives and drive field performance.
Boost your sales effectiveness
An optimized sales territory mapping aligns teams on shared, measurable objectives and shows the path to achieving them.
Fairness & field team motivation
By deploying balanced portfolios in terms of workload and potential, sales reps gain motivation and avoid burnout.
Controlled market coverage
An optimized sales territory mapping provides clear visibility into high-performing territories and areas that need reinforcement, enabling targeted and objective actions.
Data Insight
Data-driven sales territory mapping
With geomarketing, model, adjust, and simulate your sales territories on the fly, with ready-to-use data and predictive models.
Model, balance, simulate
Create or import your territories and apply your business rules. Test scenarios and measure future impacts in real time.
Built-in indicators
Access over 300 INSEE indicators, market potential data, and mobility flows for commercial locations.
Predictive & AI
Estimate optimal revenue per sales territory using proven predictive models.
Scored prospects
Target the prospects most likely to convert with the scoring system.
Integration
Native integrations with your CRM and BI solutions.
Collaboration & Adoption
Interactive and PDF analysis sharing, simple exports, desktop use at headquarters and mobile use in the field.
Custom territory design
Your territories from a new angle: relevant, fair, and operational
Design balanced sales zones based on reliable data to maximize field team performance and gain commercial consistency.
Balance your sales territories based on the criteria that matter for your business
Market potential, number of prospects, number of customers, distance from home, frequency/portfolio constraints... The solution adapts to your business logic, not the other way around.
- Market potential,
- Number of prospects,
- Number of clients,
- Distance from home,
- Frequency/portfolio constraints ...
Simulate new territory alignments using multiple hypotheses
Integration of new accounts, replacement of a sales rep, seasonality, entry into new markets...
- Integration of new accounts,
- Sales representative replacement,
- Seasonality,
- Entry into new markets ...
Visually monitor your sales territory performance
KPIs per territory (coverage, visits, revenue, conversion), detection of underserved areas... Directly integrable into your CRM and BI tools.
- KPIs by territory (coverage, visits, revenue, conversion),
- Underserved zone detection ...
- Directly integrable into your CRM and BI tools.
Optimize your territory alignment with rich contextual data
Demographic and economic criteria, local competition, purchasing habits, transport routes, prospect account pools...
- Demographic and economic criteria,
- Local competition,
- Purchasing habits,
- Transport routes,
- Prospect account pools ...
Methodology
A proven methodology for successful sales territory mapping
Step 1: Diagnose
Map customers/prospects, performance, and current travel times.
Step 2: Configure
Set objectives (profitability, coverage), balancing criteria, and operational constraints.
Step 3: Simulate
Generate variants, compare the impact on kilometers, visit time, potential, and workload. The market underscores the value of rapidly testing multiple scenarios.
Step 4: Deploy & monitor
Publish the new territories, track KPIs, adjust on the fly.
Discover how PMU increases the effectiveness of its field teams
Imagine field teams that, before every visit, already know where to strike. Thanks to the combination of Galigeo, Qlik, and Salesforce, PMU has transformed the way its sales reps prospect. Armed with precise geographic insights, they no longer search: they find.
Teams
A solution that meets the expectations of all teams
Sales Management
- Conquest and defense zones - Sales territory management - What-if scenarios - KPI monitoring.
Sales force
- Lead scoring - Potential understanding - Objective tracking
Data, BI & IT
Data analysis and governance, CRM and BI tool integration, administration and security
Frequently asked questions
Take action now
Discover how optimized sales territory mapping impacts your field sales performance.