Use Cases

Foot Traffic & Mobility: Turn Movement into Business Opportunities

Stop guessing the footfall at your locations. Access the most precise mobility data on the market to validate your sites and optimize your territorial performance.

Our Offer

Why is Galigeo's Mobility offering unique?

Vous connaissez ce moment de doute. Une adresse semble prometteuse, mais les données manquent. Choisir un emplacement sur une intuition, c'est prendre le risque.

Proven Expertise

Proven Expertise

Multi-sector support (Retail, Banking, Public Sector).

Superior Quality

Superior Quality

Normalized, cleansed and more reliable data for temporal comparisons.

Full Integration

Full Integration

Visualize your foot traffic directly in Power BI, SAP, Salesforce or via API.

Use Cases

Practical use cases for every mobility stakeholder

Discover how Galigeo helps mobility teams visualize, analyze and optimize foot traffic according to their role and challenges.

Identify and compare the best locations

Identify and compare the best locations

Secure your store openings with tangible indicators. Understand the real dynamics of your target area. - Foot traffic and visit flows - Compare similar sites - Identify attractive zones

Optimize and revitalize your current network

Optimize and revitalize your current network

Measure the relevance of your existing sites and discover underestimated locations. - Make informed decisions - Detect declining attractiveness - Identify new high-potential zones

Local Authorities: Measure the impact of urban initiatives

Local Authorities: Measure the impact of urban initiatives

Drive your urban planning with evidence. - Assess footfall trends after pedestrianization - Attract the right businesses

How it works?

Express Diagnosis: Your Mobility Data in 1 Minute

Only 3 steps before finding your ideal location.

Step 1: Select the address

Enter the address of any point of sale, commercial premises, or competitor address into our intuitive interface.

  • Evaluate footfall for a new project.
  • Re-evaluate a point of sale.
  • Explore the causes of a drop in turnover.
  • Find the busiest street.

Step 2: Analyze the flow at your address

Instantly visualize traffic dynamics within a 200m radius.

  • Is it a morning office flow?
  • A shopping flow on Saturday?
  • Is your point of sale in the right place?

Step 3: Decide with precision

Access the annualized flow, and detail for every hour of the day for every month of the year.

  • Compare footfall with a similar area.
  • Understand mobility flow cycles in the area.
Why choose Galigeo?

Galigeo offers you a crystal-clear vision of the mobility flows at your address.

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Unrivaled territorial coverage

We now cover 42% additional areas, including rural and peri-urban areas of mainland France and Corsica.

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Surgical precision

Get precise data down to 25 meters, allowing you to distinguish the attractiveness of one storefront compared to its neighbor.

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Explainability and Integration

Don't just receive a number. Benefit from enhanced explainability for your executive committees and integrate this data natively into your usual tools: Power BI, SAP, Salesforce.

Methodology

A Rigorous Methodology for Total Reliability

Our data are not simple estimations. They follow a strict process

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Cleaning & Correction

Elimination of biases and anomalies to keep only the reality.

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Segmentation

Distinction between simple passages and actual visits (significant stop within a 20m radius).

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Normalization

Reliable comparisons, even if the panel size varies, for consistent temporal analyses.

Testimonials

They are transforming their strategy with our flow data

Visa

Visa

Retail | Paiement numérique, Visa

Visa
Achieved a 12% increase in ROI for field marketing campaigns by targeting high-traffic zones during major events (2024 Olympics, Rugby World Cup).
Gong Cha

Gong Cha

Retail | Bubble Tea, Gong Cha

Gong Cha
10 new locations opened in 12 months: Instant site qualification and location intelligence.

Ready to better understand your foot traffic?

Our experts guide you in analyzing your zones and optimizing your territorial performance.