3 Innovative Methods to Predict Revenue
This webinar gives you the keys to learn more about predictive modelling, test multiple site selection simulations and accurately estimate the future performance of your points of sale.
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Geomarketing, Geospatial Business Intelligence, Sales Effectiveness: explore our themed webinars and access YouTube replays.
Foot Traffic Data and Network Performance
Discover how to measure the attractiveness of your points of sale, estimate future revenue by combining foot traffic and operational data, and benchmark the performance of your retail network.
Spatial Analysis in Microsoft Power BI
Three concrete use cases in Power BI where map-based reports and spatial analysis proved indispensable: retail, public safety, and environmental monitoring.
Spatial Analysis in SAP BI
Three concrete use cases in SAP BI: optimising retail network coverage in Web Intelligence, deploying map-based reports in Lumira Designer, and building a data observatory in SAP Analytics Cloud.
Optimising Your Store Network Coverage
Visualise and analyse your retail network, calculate your market coverage through trade areas, detect growth opportunity areas and find the best commercial locations.
Omnichannel Performance Management
Understand omnichannel dynamics and new purchasing journeys (Web-to-Store, Click and Collect), leverage your physical network to boost online sales and rethink your territorial coverage.
Defining and Analysing the Trade Area
The different ways to define your trade area, relevant use cases, key KPIs to extract, and how to calculate your catchment areas in minutes with hands-on demonstrations.
Sales Territory Mapping in Salesforce
Understand what sales territory mapping is, the relevant indicators to consider, how to implement an agile process, and which tools are needed to monitor performance.
Darty: Predictive Analytics and Geomarketing
Discover how Darty successfully executed its growth strategy based on omnichannel and phygital, leveraging its Predictive Analytics Geomarketing solution.