Location Intelligence for telecommunication

Location Intelligence for Telecommunication Service Providers

Location is one of the major challenges for Communication Service Providers. Location Intelligence for telecommunication helps them significantly through spatial analysis and cartographic visualization.

Galigeo delivers improved decision-making across the Service Provider’s business by:


Achieving better marketing lift by targeting the most valuable customers

  • Improved insight into customers and segments
  • Highly targeted marketing campaigns
  • Predictive modeling

Managing retail store, dealer and business sales coverage areas

  • Retail Trade Area analysis and single store planning
  • Direct versus in-direct coverage analysis
  • Business sales territory management
  • Analyze same store/dealer sales; channel sales against opportunities
  • Design and manage business sales territory coverage and quota setting

Improving distribution channels to get devices where customers buy

  • Evaluate supply chain partner locations to customer densities
  • Map inventories against sales and marketing plans
  • Align supply chains to customer expectations

Optimizing network design and deployment and maximizing coverage

  • Network QoS analysis and site planning
  • Detect gaps and overloads in service coverage
  • Evaluate impacts of marketing and sales growth against network plan
  • Map network evolution from 3G to 4G
  • Identify potential tower/cell build-out opportunities

Delivering a satisfying experience to informed customers

  • Customer Care has real-time service analysis comparisons
  • Provides comprehensive data and details on channels, network and products

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